Wednesday, January 23, 2013
One thing I always like to look for when I first visit a website, especially a local company, is to see somewhere on the site, a photo of the individual or the company team. I’ve always found it to be a good way to help overcome one of the biggest obstacles on the web – the fact that you are interacting with a machine. It really is a non-human interaction. There’s nothing wrong with that, but keep in mind, people do business with people, especially when you’re talking about small local business. more »
Posted By
Chris Robinson
Tagged with
Business
Marketing
Wednesday, January 23, 2013
One thing I always like to look for when I first visit a website, especially a local company, is to see somewhere on the site, a photo of the individual or the company team. I’ve always found it to be a good way to help overcome one of the biggest obstacles on the web – the fact that you are interacting with a machine. It really is a non-human interaction. There’s nothing wrong with that, but keep in mind, people do business with people, especially when you’re talking about small local business. more »
Posted By
Chris Robinson
Tagged with
Business
Marketing
Tuesday, November 13, 2012
When speaking to people about the benefits of a website I have recently heard, “I don’t need a website, I have a Facebook page.” Through some investigating I found they did have a Facebook page, one of them actually very successful! Even with this I still expressed my reservations. I know I have an obviously biased stance on this issue (being a web designer), but with this experience I have to take a few moments and share why this is a mistake. more »
Posted By
Chris Robinson
Tagged with
Marketing
Social Marketing
Tuesday, November 13, 2012
When speaking to people about the benefits of a website I have recently heard, “I don’t need a website, I have a Facebook page.” Through some investigating I found they did have a Facebook page, one of them actually very successful! Even with this I still expressed my reservations. I know I have an obviously biased stance on this issue (being a web designer), but with this experience I have to take a few moments and share why this is a mistake. more »
Posted By
Chris Robinson
Tagged with
Marketing
Social Marketing
Monday, February 6, 2012
A few weeks ago I wrote about a few common Black Hat SEO techniques. I want to now follow up with a couple of White Hat SEO techniques that you can start using today.
more »
Posted By
Chris Robinson
Tagged with
Marketing
Search Engine Optimization
Monday, February 6, 2012
A few weeks ago I wrote about a few common Black Hat SEO techniques. I want to now follow up with a couple of White Hat SEO techniques that you can start using today.
more »
Posted By
Chris Robinson
Tagged with
Marketing
Search Engine Optimization
Wednesday, January 25, 2012
For many users it is their first exposure to your online presence. It is packed with useful information such as you phone number, address, map, web address, and reviews. No, it isn’t your website or even your Facebook page. It’s your Google Places page.
more »
Posted By
Chris Robinson
Tagged with
Business
Marketing
Search Engine Optimization
Social Marketing
Wednesday, January 25, 2012
For many users it is their first exposure to your online presence. It is packed with useful information such as you phone number, address, map, web address, and reviews. No, it isn’t your website or even your Facebook page. It’s your Google Places page.
more »
Posted By
Chris Robinson
Tagged with
Business
Marketing
Search Engine Optimization
Social Marketing
Thursday, January 12, 2012
Every few months I’ll have a client ask me about a ‘sure fire’ SEO activity that they heard about. There are two in particular that I’ve heard of several times—keyword stuffing and resubmitting your site to search engines repeatedly.
more »
Posted By
Chris Robinson
Tagged with
Marketing
Search Engine Optimization
Thursday, January 12, 2012
Every few months I’ll have a client ask me about a ‘sure fire’ SEO activity that they heard about. There are two in particular that I’ve heard of several times—keyword stuffing and resubmitting your site to search engines repeatedly.
more »
Posted By
Chris Robinson
Tagged with
Marketing
Search Engine Optimization
